Drake’s 7 Dees Landscaping is one of Portland’s oldest landscape companies. Like many small businesses, the great recession sapped their growth and put strains on their operations. The company desperately needed to generate leads, but could not afford to advertise in the expensive, traditional media outlets.
Objective: Return to profitability through increased sales.
Audience: Prosperous homeowners who appreciate and value their outdoor living environments.
- Retool their entire approach to marketing by focusing on digital advertising efforts
- Create objectives-based programs to increase lead generation and sales
- Develop comprehensive measurement programs to measure successes and improve efficiencies
- Streamline budgets so the company achieved more results with less money
2 Year Sales Growth
Reduction in Marketing Costs